CYCLEwell
Designed to meet the growing needs of todays diverse market.
The worlds first integrated indoor cycling initiative dedicated to special populations. The CYCLEwell initiative turns the equipment into a new and empowering member experience.
Supporting your members that need it most.
Research has shown indoor cycling is traditionally associated with minority user groups who are already fit and conditioned. Inspired to encourage new participants from more non-traditional backgrounds, the Indoorcycling Group provides the CYCLEwell initiative.
Empower the de-conditioned, new to exercise, pre and post natal, rehabilitation, gp referral, seniors.
To empower the many we must stop focusing on the few...
Encourage new membership groups to enjoy the indoor cycling experience with:
- An ‘inclusion for all’ programme that develops fitness and confidence.
- An interactive class where the instructor is more focused on understanding each individuals needs.
- A socially encouraging group format.
...and become empowered too:
- Increase your retention among high attrition users.
- Convert new prospects with classes tailored to meet their needs.
- Improve your bottom line.










